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| Strategy | Responsibility | Time Frame | Tasks |
| Communication Committee | Strategy and Planning Council | September 30, 2005 | We will create a communications committee whose scope will cover internal and external communications, and programming and exhibits. The committee will be chaired by the Director of Communications and Development and co-chaired by the Head of Public Services. Membership will be drawn from across the libraries with people with excellent communication skills, marketing backgrounds, and oral presentation skills. Their charge will be to develop a consistent and coherent plan for communicating with the university community. |
| Develop a short term plan for communicating the library's strategic goals and our talking points for the year | Celia, reporting to Strategy and Planning Council | November 2005 | Develop the plan, which will include converting the Staff Newsletter to an RSS feed to provide a communication vehicle for strategic planning updates; creating an online report for the goals with areas for updating; creating locations on the Staffweb for monthly committee reports; creating a schedule of mid-term reports for each committee; and planning for yearly external reports of progress. |
| Develop and implement a communications plan for the Library system | Communications Committee | July 2006
October 2005 January 2006 April 2006 July 2006 |
The Committee will develop an overall communications plan for the library.
Tasks include: " Inventory current communication methodologies in use here and
review communications mechanisms used by other libraries " Identify needs of users-what and when they need to know; identify means for improving communications " Establish policies for providing coherent, consistent, Library-wide-identity
communications " Develop specific plans for the 2006/2007 year (including a faculty
newsletter) |
| Create a marketing plan for the library that defines the VUL as a major trans-institutional organization underpinning the academic mission of the University. | Communications Committee | August 2006 | Using new results from LibQUAL+ in conjunction with environmental scans conducted above, identify marketing opportunities in existing publications and create a plan for promoting the library with benchmarks and target dates. |
| Redesign the Library's website and implement | Web project team | August 2006 | Create more consistency in the library's web pages to improve user access while at the same time finding ways to highlight libraries' strengths and unique resources. |
| Create assessment mechanisms for our communication vehicles | Communications Committee | November 2006 | Create feedback systems with surveys, software statistics, and focus groups. |
